Private Practice Coaching for Therapists who want to Build WITHOUT Overwhelm

Welcome! I’m glad you’re here.

Prepare Your Practice for 2026 and Beyond

The world is changing, and so is the way we do therapy.
If you’re wondering how to keep your practice profitable—and your peace intact—you’re not alone.
Let’s talk about what’s next.

Calvalyn Day Smiling woman with curly hair wearing a blue shirt and hoop earrings in an indoor setting.

Hey Friend!

I’m Calvalyn.

You can call me your Private Practice Bestie.


14 years ago, I started out helping my sister build her dream practice. Buying used coaches while my dad built shelves with the biggest smile on his face.

Today that practice has done over 20,000 sessions and millions in revenue with a goal to serve 50,000 Black families. And now, I’m ready to help you.

This is about more than filling your caseload. This is about your owning your identity as a CEO, building a business that is designed for you and not some old guy in a sweater vest, and making enough money to enjoy your life when the work is done.

My mission is to help you have the clarity and confidence that you need to make money moves and massive impact in the community.

My approach blends practical business strategy with mindset shifts, so you can run a thriving practice without burning out.

Let me help you design a LIFE-FIRST practice that serves you and your community.